MKFM 90s v 00s Throwback Party
A fun 90s, 00s themed design for an MKFM event. This party has live performances from 90s and 00s acts with Amelle from Sugababes, Baby D, Phats n Small and more. This allowed me to play with type and colour creating a design that pops across artwork used within the digital campaign.
The Outcomes
A1 poster, website headers and buttons, news story image, digital displays, digital ticket and an ecomm and a promo video and backstage passes.
Push on socials
After the first colour design went live, the radio station wanted a refresh on designs so it will catch peoples eye again on social media as a paid campaign so we changed the background colour of the artwork.
As they said they where running a paid social media campaign I suggested to do a promo video as video often catches peoples attention more than a static graphic.
Animation
Story Board
I created a story board of how I saw this animation. I wanted to combine the CD and Cassette to highlight the 90s v 00s theme.
My original idea was to have the acts sliding across the cassette at the top but once animated, it took too long and needed speeding up so my final animation is slightly different from the story board but has resulted in a quicker, more engaging animation that fits the sound bite that the radio station sent across.